American Express Acquires TheFork from Tripadvisor for $700 Million

American Express has signed an agreement to acquire restaurant reservation platform TheFork from Tripadvisor for approximately $700 million in cash. The strategic move is part of American Express's goal to strengthen its presence in travel and dining experiences. The acquisition aims to expand benefits for existing card members and provide access to TheFork's extensive restaurant network across Europe, Australia, and Latin America. TheFork operates in 22 countries and hosts over 60,000 restaurants on its platform. With this sale, Tripadvisor continues its strategy of simplifying its portfolio and focusing on core business lines. The company plans to use the proceeds from the sale of TheFork to reduce debt and enhance shareholder value. The deal is expected to close in the first quarter of 2025, subject to regulatory approvals. American Express anticipates a slight near-term impact on earnings but expects the acquisition to contribute to long-term growth. This is not investment advice.

📊 AXP — Piyasa Yorumu

■ neutral · 60%

The news indicates that American Express has made a strategic acquisition, but the short-term price impact may be limited. Technical indicators point to overbought territory (RSI 81.9), increasing the likelihood of a correction or consolidation in the near term. While the MACD is positive and supports the uptrend, overbought conditions could cap further upside. The 6.26% rise over the past 24 hours suggests the news has been partially priced in. Therefore, a neutral stance is recommended due to short-term directional uncertainty.

RSI 14

81.9

MACD

5.61

24h Δ

6.27%

📊 TRIP — Piyasa Yorumu

▲ up · 65%

The news that Tripadvisor is selling TheFork for $700 million may be viewed positively as an asset sale that could increase the company's value. Although the RSI is near the overbought zone at 70 in technical indicators, the MACD remains above the signal line and maintains positive momentum. The price is trading above both the 20-day and 50-day moving averages, with a strong 9.8% gain in the last 24 hours. In the short term, the positive news and technical structure could sustain the upward trend, but there is also some risk of profit-taking due to the overbought level.

RSI 14

69.7

MACD

0.31

24h Δ

9.85%

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