EU Strikes at Shein, Temu, and AliExpress: €3 Tax on Cheap E-Commerce Packages

The EU's new tax on cheap e-commerce packages targets platforms such as Shein, Temu, and AliExpress. This could indirectly affect Google, which derives a portion of its advertising revenue from these platforms. On the technical indicators, the RSI is approaching overbought territory at 63, while the MACD is positive but momentum may weaken. In the short term, the uncertainty created by this news could pressure the stock. However, the impact may be limited as Google's revenue is diversified.

The European Union's new €3 tax on low-cost e-commerce parcels directly increases costs and creates a competitive disadvantage for Alibaba, the owner of AliExpress. Technically, BABA shares are trading below their 50-day moving average, with the RSI at 44 in weak territory. Although the MACD line is above the signal line, it remains in negative territory, indicating a fragile short-term recovery attempt. The news is likely to intensify selling pressure, potentially pushing the stock below its 20-day average of $95.44.

The news involves an EU tax regulation that directly impacts PDD's main platform, Temu. This could create short-term pressure on the stock due to concerns over increased costs and loss of competitiveness. Although technical indicators are at neutral levels (RSI 50.5, SMA20/50 close), the negative news may reverse momentum. Despite a 3.36% gain at the last close, a decline is expected as the regulatory risk is priced in.

The news involves the EU's tax regulation targeting Chinese e-commerce platforms. Although JD.com is not directly targeted, it could create a negative sentiment across the sector. Technically, while the price attempts to stay above the 20-day moving average, the RSI is in neutral territory and the MACD remains below zero. In the short term, the downward trend may prevail under the pressure of this news.