Apple Launches Device Rental Program with Klarna in the US

Apple has partnered with payment platform Klarna to launch a device rental program in the US market, offering consumers a new financing option. The program allows customers to rent Apple products for a specified period instead of purchasing them outright. Under the program, consumers can use devices such as iPhones, iPads, or Macs by paying monthly installments. At the end of the rental period, they have the option to return the device, purchase it, or upgrade to a new model. This model aims to make high-cost devices more accessible. Klarna's financing solution positions itself as an alternative to Apple's existing installment sales options. With this move, the company aims to reach a broader customer base and accelerate the device upgrade cycle. The program is reportedly available at select Apple Store locations in the US and on the online platform. This is not investment advice.