Apple Launches iPhone Rental Model

Apple has announced a new business model in response to rising device prices and lengthening usage cycles. The company is launching an application that allows iPhones to be rented. This step aims to offer consumers the ability to rent their smartphones just like they would rent a car, home, or office. The new model creates an alternative financing option, especially for users whose device replacement frequency has decreased due to high prices. Apple's move comes at a time when subscription-based services are becoming widespread in the technology sector. With the rental model, the company aims to reach a broader user base and accelerate the device upgrade cycle. This is not investment advice.