Apple's Foldable Phone iPhone Duo Benefits Samsung

Apple's foldable phone model iPhone Duo did not attract the expected interest in the South Korean market due to its high price and screen failure complaints. This situation positively affected rival Samsung's foldable phone sales. Samsung's Galaxy Z Fold 8 model recorded a sales increase of over 20 percent in the period in question. The company's performance indicates that problems with Apple's new foldable device directed consumer preferences toward the rival product. Screen failure complaints about Apple's iPhone Duo and the perception of a high price shifted the competitive balance in the foldable phone segment in South Korea in favor of Samsung. The increase in Galaxy Z Fold 8 sales stands out as a concrete reflection of this change. This development in the foldable phone market reveals that consumer confidence in Apple's new product has not yet been fully established. Samsung, meanwhile, has seized the opportunity to strengthen its market share with its existing product. Not investment advice.